The Penguins have the longest sellout streak in the NHL. Most of that is because we have sold on average 15,000 season tickets per season for the last 12 seasons. We have then sold single-game seats to fill out the remainder to our capacity on a game by game basis.
This year, however, the Penguins have removed the cap on season tickets and are offering our fans the opportunity to buy more season tickets or to move their seats through a promotion called "Select-A-Seat" - on Saturday, September 7 from 1-5 p.m. at PPG Paints Arena.
The Select-A-Seat event will allow current season ticket holders to view other seating options; people on the season ticket waiting list to sit in the actual seats that they may be interested in; and now, for the first time, those single-game ticket buyers can lock in season tickets and see where they would be located first-hand.
"We want to give them an opportunity to walk into PPG Paints Arena and see the full experience," said Terry Kalna, the Penguins' Senior VP of sales and broadcasting. "We want them to sit in their seats to see the view and imagine being right there for a huge goal or a great home-ice rivalry game win. They can check out the concourses, the video board and all the amenities the arena has to offer."
Fans at Select-A-Seat will also have the opportunity to take advantage of a 20-percent PensGear discount, visit with special guests including Iceburgh and Penguins alumni Tyler Kennedy (1-3 p.m.), Phil Bourque (2-4 p.m.) and Bryan Trottier (3-5 p.m.), and participate in free kids' activities on the concourses.
Those will include face painting and interactive games and a UPMC Lemieux Sports Complex combine. The fans who complete the course will receive a pass for a complimentary public skating session at the facility.
Pre-registration is available here.
"Fans can look around the arena and remember that we have The Milkshake Factory, Burgatory and Primanti Brothers, check out the KeyBank Club and Captain Morgan Club," Kalna said. "Just build that familiarity around PPG Paints Arena.
"We have fun promotional nights throughout the season that fans won't want to miss, starting with Mike Lange bobblehead night and 70s Night in October."
By attending Select-A-Seat, fans will have the chance to talk personally with staff members from the Ticketing Team to get some 1-on-1 face time and ask any questions they might have, including what happens if they can't make a game and differences between each plan.
Fans who make a full- or half-season ticket purchases at the September 7 event will be invited to blow the goal horn on the media level during the event.
One of the many perks of being a Penguins season ticket holder is the number of amenities that are offered during the season. For instance, more than 100 season ticket holders will fly on the team plane to preseason games at Columbus and Detroit next month. In addition to generous discounts, there are holiday photos and gifts, season ticket holder skating sessions at PPG Paints Arena, season ticket holder happy hours, player meet-and-greets and a "paint the ice" promotion with PPG.
"We are trying to make sure there's a lot of value in the season ticket holder experience beyond just having the tickets, which by the way, is really the best part," Kalna said. "The team that (general manager) Jim Rutherford and his staff has built is younger, faster and very hungry. They have something to prove. They're excited about what they can do. So we're trying to call attention to the fans that this going to be a really fun team to watch, and not to miss out."