Stanley Cup Playoffs fever has taken over Nashville.
From the flags and banners flying proudly around town to the massive watch parties across the city - indoors and out - Predators pride is as abundant as it's ever been.
That excitement hasn't been lost on Nashville businesses and corporations with roots in the city, either. Companies like Bridgestone, Nissan and Dunkin' Donuts, staunch supporters of the team, are seeing their names receive national attention during the run, thanks to the club's success.
And just as the more 17,200 in Bridgestone Arena, and the countless others watching elsewhere, have seen their heart rates rise with each goal and save this spring, so too are those who partner with the Predators.