The activation was part of a $40,000 Community Assist Grant awarded to Healthier Kids Foundation in support of its Dental First program, which helps remove health barriers impacting Silicon Valley youth. Through the program and Sharks Foundation grant, Healthier Kids Foundation will provide dental screenings and oral health resources, including Sharks-branded toothbrushes, to approximately 1,600 Bay Area students ages 5-12 during the 2025-26 school year. The donation will allow the organization to increase their number of screening visits, enhance their case management services, provide necessary screening materials, and improve outreach efforts.
Additionally, the Sharks Video Productions team filmed an educational tutorial featuring S.J. Sharkie that will be incorporated into Healthier Kids Foundation’s student curriculum. The video will teach essential oral health habits including proper brushing and flossing, the importance of regular dental visits, preventive care practices, and healthy food choices. The video will launch in March, coinciding with National Children’s Dental Health Month, and be integrated into Healthier Kids Foundation’s educational programming for students across the region.