On Wednesday, April 16, as the San Jose kicked-off the 2017 Stanley Cup Playoffs in Edmonton, Alberta, Canada, the franchise kicked-off a new, unique, and colorful marketing promotion earlier in the day and closer to home.
As part of the team's "Sharks For Life" marketing campaign, one lucky family in Los Gatos, the Dr. Robert Beech family, was selected from more than 1,000 entries to have their house painted Sharks Teal, the color most synonymous with the Bay Area's NHL franchise. Completed by the Painting Pros on Wednesday morning, the Beech family will have their home painted teal for the duration of at least one-year.