As fans enter the arena, they will be treated to music by DJ Milk, they'll be able to take photos in front of a Let's Go Buffalo balloon and light display, and enjoy sampling and giveaways from corporate partners including Truly, New Amsterdam Vodka, and Seneca Resorts and Casinos.
T-shirts, koozies, autographed pet calendars, team-branded flags and much more are also up for grabs as part of Lucky Row Giveaways thanks to the team's corporate partners including Moe's Southwest Grill, Northtown Automotive, Seneca Resorts and Casinos and WellNow.
The 2022-23 Fan of the Year will be recognized during a pregame ceremony on the ice that will also announce the winner of this year's Rick Martin Memorial Award winner presented by the team's Gold Ring partners (KeyBank, Highmark Blue Cross Blue Shield of Western New York, Roswell Park Comprehensive Cancer Center and LECOM).