"It's always been tough to play against the Devils because they don't give you much," Subban said. "Even in the past few years, even when the Devils haven't maybe had the most talented players, they've been able to win because the players have shown a commitment to a system. The difference is now they have a lot of young, skilled high-end talent that's in the lineup that can make a difference when they play solid defense and transition to offense."
Subban is a key part of what the Devils want to accomplish on and off the ice. He carries a tremendous impact in the community, is one of the most marketable players in the NHL and all of that will continue to be evident during his time in New Jersey. But right now, getting that elusive Stanley Cup championship is foremost on his mind.
"There'll be opportunities to work with team off the ice, the community and all those things," said Subban, who played for the Predators in the 2017 Stanley Cup Final, a six-game loss to the Pittsburgh Penguins. "It's a huge market, and obviously there are a lot of people there and the team has a great presence. But I don't think your focus as a hockey player or as an athlete can be anywhere else but how you want to impact your team on the ice, or on the field or on the court.
"I'm still a hockey player, I want to play another 8-10 years, hopefully. And in that term, obviously I'm going to have opportunities, marketing-wise, just like any other player would. But my focus is winning a championship, because there's lots of time for everything. I want to win, I want to be known as a winner and I want to do that in New Jersey."
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