Dallas Stars announce Acrisure as official home jersey patch partner

FRISCO, Texas – The Dallas Stars announced today that global fintech leader, Acrisure, will become the franchise’s inaugural home jersey patch partner beginning with the 2026-27 NHL season. Along with the chest placement of the company logo on the team’s home jersey during preseason, regular season, and Stanley Cup Playoffs, Acrisure becomes "The Preferred Insurance Brokerage of the Dallas Stars".

“We are excited to announce Acrisure as the Official Home Jersey Patch Partner of the Dallas Stars,” Dallas Stars President and CEO Brad Alberts said. “The relationship anchors Acrisure at the center of Stars hockey, whether it’s on the ice, on broadcast, or in the community. Additionally, we are thrilled to be working with a company that will be an invaluable asset to the many insurance needs across our community.”

Acrisure will also be the presenting sponsor of the annual Dallas Stars Hall of Fame Gala, which recognizes players and/or staff members who have positively impacted the team and raises money for the Dallas Stars Foundation.

“This relationship reflects what Acrisure does best: helping ambitious organizations grow with confidence,” said Matt Schweinzger, President, North America Insurance Solutions, Acrisure. “The Dallas Stars have built one of the most respected brands in sports, and we're excited to support their continued success as their Preferred Insurance Brokerage and inaugural home jersey patch partner. We're looking forward to building a long-term relationship that creates value for the Stars, their fans and the broader Texas community.”

The relationship between the Stars and Acrisure was assisted by Oak View Group (OVG) Global Partnerships division, the global leader in live experience venue development, management, premium hospitality services, and 360-degree solutions for a collection of world-class owned venues and a client roster of arenas, stadiums, convention centers, music festivals, performing arts centers, and cultural institutions.

About the Dallas Stars

The Dallas Stars are a professional ice hockey team located in Dallas, Texas, that plays in the National Hockey League (NHL). Founded in 1967 as the Minnesota North Stars, the team was part of the NHL’s first wave of expansion franchises and relocated to Texas in 1993. Since moving to North Texas in 1993, the Dallas Stars have played a transformative role in the growth of hockey in the southern United States through grassroots efforts, community involvement and unmatched fan support. Over the last 33 years, the club has made 21 playoff appearances, won nine division titles, captured two Presidents’ Trophies, three conference championships and won the 1999 Stanley Cup.

About Acrisure

A global fintech leader, Acrisure empowers millions of ambitious businesses and individuals with the solutions to grow boldly forward. Bringing cutting-edge technology and top-tier human support together, it connects clients with personalized solutions across a range of insurance, reinsurance, payroll, benefits, cybersecurity, real estate services – and beyond. Since 2013, Acrisure has grown in revenue from $38 million to ~$5 billion and employs ~20,000 colleagues in 19 countries. And this is just the beginning. To learn more, visit Acrisure.com.