"She found it really hard to be in the environment, at his games and such, because there was such racism and cruelty directed towards him as being one of the few Mi'kmaw families in the area," Ryan Francis said. "So she'd always ask, 'Is it really worth it? It's really challenging and tough. Why do you put yourself there?' And dad just loved sports and always thought it was worth it.
"In one of those conversations, she said, 'Well, because you love it, I'm going to make the effort to come to your next game."
Sadly, Genevieve Francis was killed two days after making that promise. While Ryan Francis was processing that story and how it impacted his family, he was talking with the Ulnooweg Indigenous Communities Foundation about the best way to use the money he received from the NHL.
"They sort of suggested, 'Why don't you try to do something that has a more long-lasting impact in this area that you're passionate about?' he said. "I started to think about the story that my dad shared, which was sort of a collision of opportunity here and a way to honor and celebrate my grandmother and sort of attach it to the work that I'm passionate about doing and pride myself in doing."
Things moved quickly in the months that followed, culminating in the fund's launch event Wednesday with about 40 friends and family members in attendance. Donations can be made
here
.
A six-person steering committee will oversee the distribution of the fund to deserving groups.
"I'll sort of chair that committee and work with my family to ensure that the fund meets the standards and the spirit of the fund and my grandmother," Francis said.
The fund has helped Francis form a bond with a grandmother he never knew. For his father, it has provided a purpose and promising epilogue to the tragic story of his mother's death.
"Something he shared that really stuck with me was that he never wanted his mother's death to be meaningless," Ryan Francis said. "Not that it was up until this point because of obviously all the incredible gifts that she gave me and my dad and our other family members in the 40-plus years she had with us.
"But for him, I think, after many years of pain … through the whole process it allowed him to open up that conversation even more and lean into that story and understand it and understand our family history and why we're here, and especially for me, understanding why I'm doing what I am today.
"So for him, this was a way to give meaning to her death in a really powerful way."