That's because if the telethon - officially known as the RadioTeleDON - meets its fundraising target of $120,000 this year, that would help it reach the $1 million mark in money gathered since its inception.
"Every dime, every dollar is important," explained Genevieve Paquette, the Foundation's Executive Director, of the initiative. "There are a lot of charities and a lot of people trying to help kids, adults and families.
"The telethon is an event for us to both raise money and awareness for what the Foundation does in the community. Funds will go in the community, especially to help kids learn how to skate on the rinks we build, send some kids to camp and play ball hockey. [They will also go to] other charitable requests we receive from groups that work across the province of Quebec that encourage kids to be more active."
More than just fundraising, Paquette believes the telethon is a good opportunity to connect members of the community with the Foundation and the work it carries out.
"What we want to achieve with the telethon is to talk, have a discussion and make some noise about what the Foundation does," she added. "It's a great privilege to take the opportunity of a hockey game and work with our broadcast partners and have them included and talking about the Foundation and its mission, doing interviews that are related to community action and not necessarily just the hockey game."