Newark, NJ (February 14, 2019) - The New Jersey Devils, in partnership with local Ford stores, will unveil three new racing mascots inspired by the likenesses of Devils legends Ken Daneyko, Chico Resch and Patrik Elias for an alumni-inspired, on-ice, big head character race.
Devils team mascot "N.J.", will unveil the new 9-foot mascots alongside Ken Daneyko and Chico Resch prior to team's home game Tuesday, Feb. 19 vs. the Pittsburgh Penguins at Ford's branded footprint on Prudential Center's main concourse. Set to recur on each Devils home game during the second period intermission break, the "Local Ford Classic Devils Race" will pit the likeness of the Stanley Cup-winning legends Ken Daneyko, Chico Resch and Patrik Elias against each other, without skates, in a 250-foot on-ice race.
About the Mascots:
"Chico": Inspired by the likeness and career of legendary goaltender, beloved broadcaster and original 1982 Devil, Glenn Resch, "Chico" is a man of integrity. Not known for his speed, but his wit. The prankster of the group is also a food aficionado who may occasionally be distracted from the "Local Ford Classic Devils Race" by snacks. "Chico" stands 9'4" tall, in dramatic contrast to the 5'9" and 165 pound Resch.
"Patty": Inspired by the likeness and career of the franchise's all-time leader in numerous offensive categories including goals, assists and points, Patrik Elias, "Patty" is the definition of bravery and competition. He overcame obstacles on and off the ice throughout his Devils career to become all-time leading scorer in Devils history. "Patty" is a steadfast believer that if you're not first - you're last. As a player, Elias stood 6'1" tall, a full 3'6" inches shorter than his character equivalent (9'7").
"Dano": Inspired by the likeness and career of franchise's all-time leader in games played, Ken Daneyko, "Dano" spent 18 years of his NHL career as a Devil. The strength and grit he displayed throughout his career will be key attributes to success in the "Local Ford Classic Devils Race." At 9'6", "Dano" is an intimating figure on the ice - accounting for Daneyko's history as the Devils all-time leader in penalty minutes.
Each mascot took over 200 hours of production to create and were built a mere 29 miles from Prudential Center, at Randy Carfagno Productions LLC.
"These beloved players have demonstrated strength, grit and power-the very same attributes our Ford vehicles represent," said John Billard, Chairman of the Tri-State Ford Dealers Association "We're proud to sponsor the Devils community on this first alumni matchup."
In honor of the unveiling of the racing characters inspired by some of the most notable players in the Devils 90's era - the team will celebrate "90's Night" at the game on Tuesday, February 19. The first 9,000 fans to enter will receive a limited-edition David Puddy bobblehead, presented by Seinfeld on PIX11, and inspired by the beloved 90's sitcom character who was notorious for his passionate fandom for "The Devils!". Seinfeld actor Patrick Warburton will be in attendance, supporting his efforts forThe 2019 Warburton Celebrity Golf Tournament, which will be held February 28 - March 3, 2019, to benefit St. Jude's Children's Research Hospital. The Devils will support Warburton's Tournament by donating proceeds from the 50/50 on "90's Night" in addition to other funds and items for the silent auction The 90's theme night will also feature a 90's themed-custom game opening video, in-arena music take-over, themed band on the concourse, and more.
Local Ford stores bring their engagement space to life on the main concourse, outside of section 22 for all Prudential Center events. Fans can take a VR test drive of the Ford Explorer, get up close to the 2019 Edge SEL, or snap photos with the newly debuted Ford Ranger. Once doors open at Devils games, fans are able to sign up for a chance to participate in that game's on-ice contest during the second intermission. Three contestants are randomly selected to go on ice to cheer for their respective alumni characters. Each contestant walks away with special prize pack courtesy of your local Ford stores.
The "Local Ford Classic Devils Race" builds up on a pre-existing, multi-year partnership between Tri-State Ford the New Jersey Devils and Prudential Center, amplifying Ford's current in-arena presence, which includes an in-ice logo, main concourse activation space featuring a rotating display of Ford trucks and SUVs and branding on a dasherboard, the zamboni, 60 digital boards, Prudential Center's 4,800-square-foot outdoor LED board and four-story tall Trans-lux scoreboard and the Ford Tower and Parking Deck.