Boston Bruins Unveil Playoff Initiatives

BOSTON, MA - The Bruins unveiled today, August 1, a variety of initiatives in advance of the 2020 Boston Bruins Playoffs.

Still Hungry

The Bruins' Still Hungry campaign, which will come to life through graphic elements and video across Bruins digital channels, is designed to embody the team's attitude and desire to take care of unfinished business in the 2020 playoffs. Fans are encouraged to use #StillHungry on social media to join the conversation and cheer on the B's as they return to play.

Playoff Gear at the ProShop

Limited edition Bruins playoffs "Out of Hibernation" t-shirts and pucks are available online at BostonProShop.com. Fans can also find everything they need to get ready to watch the playoffs from home with a Bruins At-Home Party Pack. A variety of different packs, including items like foam fingers, rally towels, koozies and more, are available online now at BostonProShop.com. For a limited time only, fans will receive a free Bruins 2020 playoffs rally towel as a gift with any Bruins purchase online at BostonProShop.com.

Light Pole Banners

The Bruins will again join Mayor Martin J. Walsh and the city of Boston in celebrating playoff season by installing light pole banners on Causeway Street outside of TD Garden.

Bruins Foundation 50/50 Raffle and Auctions

The Boston Bruins Foundation will be holding online 50/50 raffles and online auctions throughout the playoffs. The first 50/50 raffle, a carryover raffle from the Bruins 3/14 game and already over $25,000, is live now through the Bruins Round Robin opener against the Flyers, Sunday, Aug. 2. For a chance to win the current jackpot, fans can purchase tickets online at www.proam5050.com. All future online 50/50 raffle tickets can be purchased at www.bostonbruins.com/5050. In addition, Bruins fans have the opportunity to win one-of-a-kind autographed memorabilia, with the proceeds benefiting the Boston Bruins Foundation. To win, visit BruinsAuction.com and place bids now through the Bruins vs. Flyers game on Sunday.

Fan Banner Captain

With the return of Bruins hockey comes the return of the Fan Banner Captains. This year, the Fan Banner Captains will consist of select individuals who are part of the pandemic relief effort and individuals in the social justice community who are leaders in the fight for equality. Fan Banner Captains will be honored on Bruins social media channels.