Skip to main content
The Official Site of the Winnipeg Jets

What is Hockey Talks?

Hockey Talks is part of a collective effort, with each of the Canadian NHL clubs dedicating one of their game nights from Jan. 25th - Mar. 10, 2017 to bringing awareness to this topic in an attempt to provide information from experts and alleviate some of the misconceptions and stigma associated with mental illness. It also identifies resources available to those in need of help or support. Specifically, each club will raise awareness about mental health through in-arena messaging at one of their home games and other means determined by each individual club. The in-game programming will help inform fans about mental health issues and the associated challenges.


Winnipeg Jets Hockey Talks Night - February 28th, 2017

The Winnipeg Jets are proud to host their fifth annual #HockeyTalks day on February 28, 2017, when they host the Minnesota Wild. #HockeyTalks is a national public awareness campaign for Canadian NHL teams designed to encourage conversations about mental health. The campaign showcases mental health resources and provides information from leading experts, and alleviates some of the misconceptions and stigma associated with mental illness.

Additionally, on Feb. 28, fans can show their support by posting their pictures via social media with the hashtag #HockeyTalks. Jets fans will also receive a complimentary Project 11 bracelet, plus have the opportunity to purchase special retail items at Jets Gear stores. Jets players will also have special #HockeyTalks logos on their helmets during the month of February.


Two special videos relating to mental health awareness will also be shown during the course of the game:


This year the Jets will also host various mental health organizations during home games throughout the month of February to bring further awareness about mental health resources available in Manitoba:
Tuesday, Feb. 7 - Minnesota Wild vs. Winnipeg Jets at 7 p.m.

Manitoba Schizophrenia Society-100 level
Artbeat Studio - 300 level

Friday, Feb. 10 - Chicago Blackhawks vs. Winnipeg Jets at 7 p.m.

Mental Health Education Resource Centre -300 level
Canadian Mental Health Association -100 level

Saturday, Feb. 11- Tampa Bay Lighting vs. Winnipeg Jets at 7 p.m.

Anxiety Disorders Association of Manitoba - 100 and 300 level

Tuesday, Feb.14 - Dallas Starts vs. Winnipeg Jets at 7 p.m.

Mood Disorders- 100 and 300 level

Tuesday, Feb. 28 - Minnesota Wild vs. Winnipeg Jets at 7 p.m.

True North Youth Foundation's Project 11 - 100 and 300 level

To learn more how the True North Youth Foundation works to provide mental health programs and resources for youth, please visit


Mental Health and Wellness

According to mental health experts, on average one in five Canadians will experience a mental health problem or illness in their lifetimes; thereby affecting indirectly many more Canadians through a family member, friend or colleague. Stigma or discrimination attached to mental illnesses presents a serious barrier, not only to diagnosis and treatment, but also to acceptance in the community. Approximately 70 percent of mental health problems and illnesses have their onset during childhood or adolescence. Identifying the signs early and getting connected to tools and support is the most important way to prevent problems from becoming worse. Mental health problems and illnesses can be treated effectively.

These statistics were compelled from information available through the following websites: Mental Health Commission of Canada, Canadian Mental Health Association, and the Centre for Addiction and Mental Health.

Want to learn more? DOWNLOAD the Mental Health Resource Guide HERE.


#HockeyTalks - Join the Conversation

Fans will also have the opportunity to lend their voices by downloading a Hockey Talks sign and posting a picture via social media with the hashtag #HockeyTalks as a symbol of lending one's voice in support of mental health awareness. Download a Hockey Talks sign or Hockey Talks speech bubble.

Download a Hockey Talks sign or Hockey Talks speech bubble.


The schedule for #HockeyTalks night by all Canadian NHL clubs:

Columbus Blue Jackets vs. Montreal Canadians - Jan. 25, 2017
St. Louis Blues vs. Ottawa Senators - Feb. 7, 2017
Philadelphia Flyers vs. Calgary Flames - Feb. 15, 2017
Calgary Flames vs. Vancouver Canucks - Feb. 18, 2017
Montreal Canadians vs. Toronto Maple Leafs - Feb. 25, 2017
Minnesota Wild vs. Winnipeg Jets - Feb. 28, 2017
Pittsburgh Penguins vs. Edmonton Oilers - Mar. 10, 2017