The St. Louis Blues today announced Stifel as the presenting sponsor of the team’s popular web series, Life As a Blue.
The series, which chronicles the franchise’s most iconic moments through the eyes of the legends who lived them, premieres new episodes monthly on the Blues’ YouTube channel and at stlouisblues.com.
Episode 12, featuring Blues Hall of Famer Barret Jackman, is available now.
Life As a Blue began in 2023 with Blues Hall of Famer Red Berenson in Episode 1, reliving captivating stories from the earliest days of the franchise. Subsequent episodes have featured some of the most prominent players and coaches in the franchise’s nearly 60‑year history, including Scotty Bowman, Mike Liut, Garry Unger, Curtis Joseph, and more.
All episodes of *Life As a Blue* are archived on the Blues’ YouTube channel.
Stifel, a global wealth management and investment banking firm, has a long history as a leading corporate partner of the Blues, including becoming the franchise’s first jersey naming rights partner in 2022.
