Hashtag Hockeytown
 

For the 2026-27 season, we are seeking passionate and talented content creators to collaborate with us across social media channels. If you love creating videos, have a strong sense of aesthetics, and know how to engage audiences with trendy and creative short-form content, this opportunity is for you!

As a member of Hashtag Hockeytown, you will gain access to exclusive experiences, retail drops, Detroit Red Wings games, events and more.

Responsibilities

  • Create engaging social content showcasing our products, offers and events
  • Stay up-to-date with TikTok trends and apply them creatively to brand content
  • Collaborate with our marketing team to brainstorm and execute content ideas
  • Consistently produce high-quality videos that highlight both product value and your unique style

Requirements

  • 18 years and older 
  • Michigan-based 
  • Influencers with sizeable and engaged social media audiences 
  • Able to attend multiple games during the 2026-27 season

Why Collaborate With Us

  • Opportunity to grow your personal brand
  • Monetize your content while working with a professional sports team
  • Exclusive access to Detroit Red Wings games, offers, events and retail drops

This is a season-long program and does not constitute employment with the Detroit Red Wings.