Through a career that has spanned more than 25 years with Ilitch Holdings Inc., Mike Bayoff currently holds the position of Director of Strategic Hockey Alliances for the Detroit Red Wings. In his current position, Bayoff is responsible for all college hockey events at Joe Louis Arena, youth marketing and fan development, all alumni-related programs and interactions with the Red Wings Alumni Association and its members. Bayoff was instrumental in securing the Big Ten Hockey Championships for 2015 and 2017 at The Joe and has coordinated large off-ice programing, such as the Hockeytown Winter Festival at Comerica Park in December 2013.
Bayoff started his career with Ilitch Holdings, Inc., as a Marketing Manager for Little Caesars and served in the Little Caesars Creative Marketing Department. Bayoff also held the title of Director of Publishing and Creative Services, in which he produced 11 different books for the Red Wings and Tigers, Inside Hockeytown Magazine, yearbooks, media guides and much more. In 1999, Bayoff assumed the internet responsibility for Olympia Entertainment, oversaw DetroitRedWings.com and created RedWingsWorld.com, which was the first paid for website launched by a professional sports franchise. Additionally, Bayoff oversaw the Little Caesars Triple-A Hockey Program and the Little Caesars Amateur Hockey League, serving as the President of the Executive Board for more than eight years, before assuming his current position as Director of Strategic Alliances.
Bayoff holds a bachelor's degree in communications and marketing from Central Michigan University. He and his wife Susan have two children and reside in suburban Detroit.