July 3, 2018
John Rizzardini, team executive VP of business operations, and Heidi Dettmer, VP of marketing, meet for an exploratory lunch with representatives from Adidas, the NHL's official uniform designer.
July 19, 2018
Adidas executives join Rizzardini and Dettmer to pitch concepts to Jerry Bruckheimer, NHL Seattle owner, at JB Studios in Los Angeles.