SAN JOSE - The San Jose Sharks (@SanJoseSharks) are encouraging fans to “grow one for the team” and participate in one of hockey’s most visible traditions – the playoff beard. The San Jose Sharks Beard-a-thon® is an opportunity for fans to grow their own beard and raise money for charity. Proceeds from the 2016 San Jose Sharks Beard-a-thon will benefit the Sharks Foundation’s (@SharksCare) charitable partner, the Alisa Ann Ruch Burn Foundation.
Participants in the San Jose Sharks Beard-a-thon will invite family, friends, and business associates to pledge their playoff beards. By joining the cause, fans pledge to maintain their beard as long as the San Jose Sharks remains in the playoffs. Fans who are unable to grow playoffs beards can donate to Sharks players’ pages. For more information and to create your own San Jose Sharks Beard-a-thon page, please log onto www.beardathon.com/sharks.
Since the Beard-a-thon launched in 2009, hockey fans across North America have raised more than $3.5 million for hockey-related charities. All donations to the San Jose Sharks Beard-a-thon are tax deductible.
About the Playoff Beard
A playoff beard is the superstitious practice of a National Hockey League player not shaving his beard during the Stanley Cup Playoffs. Players stop shaving when their team begins the postseason and goes unshaven until their team is eliminated or wins the Stanley Cup. It is believed that the tradition started in the 1980s by the four-time Stanley Cup Champion New York Islanders.
About the Sharks Foundation
The Sharks Foundation is dedicated to enhancing the lives of youth and families in our community with an emphasis in the areas of education, health and safety, and character development. The Sharks Foundation was created in 1994 and since then has donated $8.6 million to more than 160 non-profit groups in Santa Clara County including $1.4 million during the 2014-15 season. To learn more about how the Sharks Foundation is helping underserved children and families in the community, visit www.sharksfoundation.org.
About the Alisa Ann Ruch Burn Foundation
The Alisa Ann Ruch Burn Foundation (AARBF) is a California-based non-profit organization dedicated to preventing burns and fires and providing services to those who have been affected by a burn injury. AARBF brings together health care providers, firefighters, emergency workers, burn care professionals, burn survivors and others to enhance the quality of life for burn survivors and to make burn injuries a thing of the past. To learn more about the Alisa Ann Ruch Burn Foundation, visit www.aarbf.org.