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Bulletin: Senators and MBNA Canada Bank Extend Their Partnership

by Staff Writer / Ottawa Senators
OTTAWA – Cyril Leeder, Ottawa Senators chief operating officer, announced today the club has signed a multi-year extension to its agreement to endorse MBNA Canada Bank (MBNA) as the provider of  the Sens Rewards MasterCard program, the official credit card of the Ottawa Senators. MBNA and the club first formed their partnership in 1998.


“Our partnership with MBNA began over 10 years ago when they made a significant commitment to create a branded affinity card for our fans,” said Leeder. “We worked together to launch the Sens Rewards card three years ago as the test market for Canadian teams and have seen tremendous success from the program. MBNA’s commitment to delivering an exceptional product and service to the fans is paramount to us, and we are thrilled that they have made such a long-term commitment to our team.

“MBNA is one of the region’s largest employers and a company that truly believes in making a difference at the community level; we are proud of our partnership with them and look forward to many years of success together.”

The first of its kind for a National Hockey League team, the Sens Rewards MasterCard offers cardholders the opportunity to earn points to redeem for Senators merchandise, collectibles or exclusive experiences such as travel with the team. Additionally, the Sens Rewards MasterCard program features premium MasterCard Platinum card benefits and world-class customer service 24 hours a day, seven days a week. For more information on the Sens Rewards credit card program and Sens Rewards, visit www.ottawasenators.com.

”The endorsement of the Ottawa Senators is very important to us,” stated Debra Armstrong, president and CEO, MBNA Canada Bank. “The Ottawa Senators are innovative and creative partners. We continue to leverage the synergies of each company to introduce unique products to Canadians, like the popular Sens Rewards MasterCard credit card program. As partners, we share a common goal – to satisfy the customer.”

About MBNA Canada Bank
MBNA Canada Bank is the leading Canadian provider of co-brand and affinity credit card programs and is Canada’s largest MasterCard credit card provider. MBNA Canada Bank is endorsed by nearly 900 Canadian member organizations, credit union and financial institutions, sports associations and educational institutions. MBNA Canada Bank provides financial products and services throughout Canada from its headquarters in Ottawa and offices in Regina and Winnipeg. MBNA Canada Bank is an affiliate of Bank of America Corporation.

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