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The Learning Experience Joins SSE As New Pillar Partner

by Staff Writer / Florida Panthers
Sunrise, FL – Sunrise Sports & Entertainment announced today that The Learning Experience Child Development Centers has joined the organization as a Pillar Partner of the Florida Panthers and the BankAtlantic Center. The centerpiece of this innovative multi-year marketing partnership is the opening of their new Club House for Kids on the BankAtlantic Center’s Suite Level to provide a place for children during all events.

This on-site center will allow fans to enjoy their favorite BankAtlantic Center show or event while leaving their children in the capable hands of The Learning Experience professionals. The Learning Experience, one of the fastest growing childcare operators in the U.S., prides itself on providing a positive environment for children while helping them reach their greatest potential. Florida Panthers has made special arrangements for all season ticket holders to receive a discount on all Club House activities.

“We are thrilled and honored to welcome a renowned and successful company like The Learning Experience to our family of Pillar Partners,” said SSE President & Chief Operating Officer Michael Yormark. “Through this partnership, TLE will bring a unique service to all of our guests while also helping to raise their overall brand awareness in the South Florida market and beyond.”

“TLE is delighted about The Club House for Kids, located at the BankAtlantic Center. This Pillar Partnership with the BankAtlantic Center and the Florida Panthers will give parents the opportunity to bring their kids to an event where they can have their own kind of fun. Parents can relax and enjoy themselves knowing that their children are playing and learning in a safe, secure environment,” said Richard Weissman, President of The Learning Experience Child Development Centers®.

The Club House for Kids will be promoted through in-game reads, online exposure, direct mail, radio and television broadcasts, marketing collateral and more. In addition, The Learning Experience and their Club House for Kids, will receive in-arena signage, collateral distribution, media exposure through radio, TV, and online, business-to-business opportunities, grand opening promotions, as well as all the benefits and exposure of the Pillar Partner designation.

Sunrise Sports & Entertainment is the premier company of its kind in South Florida. Follow us on Twitter, Facebook and YouTube. Home to more than 200 events annually and the Florida Panthers Hockey Club, the BankAtlantic Center was a finalist for Arena of the Year in annual awards given by trade publication Pollstar. The BankAtlantic Center welcomes more than two million guests each year and is also the home of Sawgrass Live presented by BankAtlantic.

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