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Ulmer: Surfing The New Mapleleafs.com

by Mike Ulmer / Toronto Maple Leafs
Mike Ulmer has worked for seven news organizations including the National Post and, most recently, the Toronto Sun. Mike has written about the Leafs for 10 years and wrote Captains, a book about the club’s greatest leaders.

We have a new web site…mapleleafs.com.


Same old name, great new site.

I don’t suppose I need to tell you all this since you are at this moment reading mapleleafs.com.  It’s a bit like tapping someone on the shoulder to remind him he’s reading in the new library.

Now, maybe you didn’t notice the changes.

You can’t really be blamed. The alterations are fairly subtle, unless you look at them with an expert’s eye

Having graduated from journalism school with classmates Ernest Hemingway, George Stroumboulopoulos and Lloyd Robertson, I can remember a world where moving a story meant doing it on foot. It was laborious work, not only were typewriters more plentiful back then, they were much heavier.

From the beginning, I have charted the evolution of this whole internet-computer thing. I think it’s here to stay.

Who better then to critique the new web site?

What will you get with the new mapleleafs.com? More.

The interface is a lot, eh, smoother, really, really souped up.

There is content, to use the technical term, up the ying-yang.

And links, we’ve got links. Links to a library of NHL stories at nhl.com for example. Right now you could skip over to a story on Islanders prospect Kyle Okpuso. You know, if you are satisfying those cravings of information on Kyle Okpuso, you are filling every niche.

What mapleleafs.com will give you is nonstop access to much of the content generated by Leafs TV. You can watch a video interview with new Leaf Jason Blake or listen to coach Paul Maurice project the future for Kyle Wellwood.

There are features and interviews and special blogs written by GM John Ferguson, broadcaster Joe Bowen and yours truly.

There is a video blog of the NHL entry draft in Columbus and a feature on the Leafs prospect camp.

Marlies content is now accessible. Look for a direct link to Marlies ticket sales as well as an ongoing blog from Marlies broadcaster John Bartlett.

So, to sum up. Mapleleafs.com. More content, smarter megabytes, really, really fast electronic superhighway.

Give it a try. I mean, again.
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