VANCOUVER, B.C. - The Vancouver Canucks announced today their initiative to promote the National Hockey League’s cancer awareness program. The club will host its Hockey Fights Cancer Awareness Night on Sunday, October 17, 2010 during their home game versus the Carolina Hurricanes.
Cancer patients and their families from BC Children’s Hospital and Leukemia & Lymphoma Society of Canada will attend the game as special guests in Lui’s Crease Club charity suite. In addition, members of Prostate Cancer Canada and Leukemia Lymphoma Society Canada will have display tables on the concourse offering fans the opportunity to learn about various cancers and to make donations. In support of the initiative, Canucks players will be wearing Hockey Fights Cancer decals on the back of their helmets for all games during the month of October.
Additionally, Canucks President & General Manager Mike Gillis, as well as members of the coaching staff and team broadcasters will be wearing lavender Hockey Fights Cancer ties on Sunday night to show support for the initiative. Lavender, which represents awareness for all cancers, is the designated colour for this initiative.
Fans can also help support the Hockey Fights Cancer initiative by purchasing Hockey Fights Cancer ties from the Canucks Team Store. A portion of the proceeds will be donated to Hockey Fights Cancer.
Hockey Fights Cancer is a joint charitable initiative founded in December 1998 by the National Hockey League and National Hockey League Players’ Association. It is supported by players, NHL member clubs, NHL alumni, the NHL Officials’ Association, professional hockey athletic trainers and equipment managers, corporate marketing partners, broadcast partners and fans throughout North America. The goal of Hockey Fights Cancer is to raise money and awareness for national and local organizations involved in cancer care and research. Since being founded in 1998, Hockey Fights Cancer has raised more than $11 million.
With the support of Hockey Fights Cancer, the Vancouver Canucks will be making a $10,000 donation to the Canadian Cancer Society’s Camp Goodtimes, which provides a unique summer experience for children with cancer.
Hockey Fights Cancer is a component of The Biggest Assist Happens Off The Ice, the National Hockey League’s and National Hockey League Players’ Association’s social responsibility program that builds on hockey’s long-standing tradition of addressing important social issues in North America and around the world.
For more information on the League-wide Hockey Fights Cancer program, please go to www.nhl.com.