To kick off the 2025 Stanley Cup Playoffs, the Colorado Avalanche visited Copper Mountain and unveiled a large painted Avalanche “A” on the mountain.
On Wednesday, the Avalanche built even more anticipation for the Stanley Cup Playoffs by coupling their team identity with the mountain and highlighting their playoff tagline, ‘Built Different’.
"Painting our logo at the top of Copper Mountain in our beautiful home state is just one symbol of how we’re always elevating our game to reach peak success," Avalanche Vice President of Marketing Meredith McClanahan said. "The playoffs always present an uphill battle, but we’re built different here in Colorado- we’re always ready for the challenge."
