Run-of-Site Banner ads are served throughout NHL.com and Run-of-Network banners on the NHL.com Network. We utilize DoubleClick's ad serving technology, and can target campaigns by content area, Country, State, area code, ISP address, browser, etc.
Four different banner creative sizes are utilized for NHL.com:
728x90 (40K max)
300x250 (40K max)
160x600 (40K max)
120x240 (40K max)
The NHL.com Network:
468x60 (40K max)
The NHL.com staff reports the results of advertising campaigns to each client on a weekly basis.
Philadelphia is where I started my NHL career and this is where I want to be so I am really happy. This definitely gives me a lot of confidence by the Flyers showing that they have confidence in me. I know they want to see me get better as a player and this is the place to do it.
— Zac Rinaldo to the Flyers website on signing a two-year contract extension with Philadelphia