SAINT PAUL/MINNEAPOLIS, Minn. -- The National Hockey League’s (NHL) Minnesota Wild today released television ratings for the Western Conference Quarterfinals against the Colorado Avalanche. The ratings were the best ever for a first-round Wild playoff series.
The Minnesota Wild averaged a 12.2 rating and a 22 share on its three broadcasts on KSTC-TV. On its three FSN North broadcasts, which included high definition, the Wild averaged an 8.2 rating and a 15 share.
Nielsen Media Research measures the size of a television audience. The size is measured in household rating points. Household rating points are a percent of a household that viewed a program. Each rating point represents 1% of a target audience reached. Share is the percentage of households in the market watching television. For example, for Game 5 against Colorado on Thursday, April 17, 13.8 percent of the Minneapolis/St. Paul market watched the game, while 23 percent of the households in the market with their televisions on, watched the contest.
In 2003, the Wild averaged a 7.7 rating and a 15.6 share for the first round, a seven-game series against Colorado. Last season, the Wild’s five-game series versus the Ducks averaged a 6.6 rating and a 14 share.
Minnesota Wild 2008 Western Conference Quarterfinals Rating Breakdown
Game # Site Time% TV Rating Share Game 1 Colorado at Minnesota 8 PM KSTC-TV 11.5 20 Game 2 Colorado at Minnesota 8 PM FSN North 8.1 14 Game 3 Minnesota at Colorado 9 PM KSTC-TV 11.2 22 Game 4 Minnesota at Colorado 9 PM FSN North 7.3 15 Game 5 Colorado at Minnesota 8 PM KSTC-TV 13.8 23 Game 6 Minnesota at Colorado 9 PM FSN North 9.2 16 % - Central Daylight Time