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Wild Launches 2017 Wild About Reading Program

Minnesota Wild teams up with St. Paul Eye Clinic to promote and increase student literacy

by Minnesota Wild @mnwild /

SAINT PAUL, Minn. - Minnesota students will be voracious readers this March when the 2017 Wild About Reading program presented by St. Paul Eye Clinic gets underway. Wild About Reading is a program aimed to promote the importance of reading and increase student literacy by encouraging kids to read inside and outside of the classroom. Last year, more than 2,000 students from over 400 classrooms in the state of Minnesota registered for the Wild About Reading program. 

"Literacy is the foundation upon which a child's education is built and a strong education is the cornerstone of a bright future for all children," said Dave Rothschiller, CEO of St. Paul Eye Clinic. "It is for these reasons the St. Paul Eye Clinic is proud to partner with the Minnesota Wild and to sponsor Wild About Reading."

"Education is one of the main pillars of the Minnesota Wild's community programming, and we're excited about our partnership with the St. Paul Eye Clinic for the Wild About Reading," said Rachel Schuldt, director of community relations for the Minnesota Wild. "Literacy is key to a child's educational development, and our goal is to encourage children to read and build on the skills they learn in the classroom and have fun while doing it." 

The 2017 Wild About Reading program offers materials for educators in the State of Hockey by providing elementary school teachers in K-6 classrooms downloadable Wild About Reading weekly goal posters throughout the month of March. Each weekly Wild About Reading goal poster will encourage kids to keep reading by offering a fun reading goal for students to take on. K-6 elementary school classroom teachers are encouraged to register to have a weekly goal poster delivered to them via email every Friday, starting March 3rd. 
Eligible classrooms who register to receive weekly posters until March 10, 2017 will also automatically be entered into a random drawing to receive a classroom visit from a Minnesota Wild front office staff member. 

To be eligible to win a classroom reading visit, the entering class must be a K-6 Minnesota-based classroom. For those who choose not to register, the same weekly Wild About Reading goal poster will be available to download on each Monday in March free of charge. Wild About Reading goal posters can be printed and posted in classrooms to keep kids motivated to read throughout the month of March.

Two book drives, presented by St. Paul Eye Clinic, will be held during Wild home games Sunday, March 5 and Saturday, March 25. Books and monetary donations from Wild fans will be accepted by volunteers and doctors from St. Paul Eye Clinic at each of the five main gates of Xcel Energy Center. Donations will benefit St. Paul Public Schools. 

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