| Representatives from Wendy's present a check for $17,000 to Minnesota Hockey's Mark Jorgensen (far right). |
In January, Wendy's Restaurants launched the "Minnesota Wild Bacon Cheeseburger" with $.25 of every burger sold going to Minnesota Youth Hockey. Either locals needed that spicy chipotle sauce to get them through the cold winter, or the assumption that Minnesotans care deeply about youth hockey is true.
During last Tuesday's first intermission at the Minnesota Wild vs. Calgary Flames game, Wendy's representatives presented a $17,000 check to Minnesota Hockey executive director, Mark Jorgensen.
"Our partnership with the Wendy's Organization helps increase awareness of hockey throughout the State of Minnesota and the educational programs we offer," said Jorgensen. "Thanks to Wendy's generous contribution, we can continue to implement new programs and initiatives to help Minnesota youth have fun and strengthen their hockey skills."
Minnesota Hockey is nationally recognized for its programs aimed at training, educating and nurturing players, coaches, officials and parents. Comprised entirely of volunteers, its programs include scholarships, skill development, satellite training and hockey for people with disabilities.
"Dave Thomas, the founder of Wendy's, taught us the importance of giving back to the community," said Mike Givens, President of FourCrown, Inc., the largest Wendy's franchisee in Minnesota. "This promotion was a great opportunity to offer our support to Minnesota's young hockey athletes. We are pleased that our customers took the opportunity to try the limited edition, Minnesota Wild Bacon Cheeseburger and to join Wendy's in our efforts to give back to the community."
The support of Minnesota Hockey from Wendy's did not stop at burger sales. The gameday sweepstakes was also introduced in conjunction with the burger launch, providing the chance for Minnesota and Wisconsin youth hockey teams to win 30 tickets to a Wild home game, as well as participate in a first intermission activity.