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Wings, Athletico form partnership

by Alex DiFilippo / Detroit Red Wings

DETROIT – The Red Wings today announced a multi-year partnership with Athletico Physical Therapy, a leader in the field of physical therapy, orthopedic rehabilitation, sports medicine and athletic training.

"We are extremely proud to partner with one of the most storied franchises in all of sports,” said Mark Kaufman, founder and president of Athletico. “Teaming up with the Detroit Red Wings is a natural step for the support of the Athletico brand and our team with our recent expansion into Michigan. We are looking forward to a strong relationship with the Red Wings for many years to come.”

The partnership includes signage within Joe Louis Arena for all Red Wings games and Olympia Entertainment events. Additionally, the Red Wings will partner with Athletco to hold a social media contest with a VIP experience sweepstakes awarded to the winner. The VIP experience will include four tickets to the Red Wings home game on Wednesday, Jan. 20 against the St. Louis Blues and a postgame player meet-and-greet.

Athletico Physical Therapy has eight locations in the Metro Detroit area and 17 total locations throughout the state of Michigan.

About Athletico: Athletico Physical Therapy provides the highest quality orthopedic rehabilitation services to communities, employers and athletes, with over 330 locations throughout nine states. Our services include physical and occupational/hand therapy, work rehabilitation, women’s health therapy, pediatric physical therapy, ACL3P Program, concussion management and athletic training. For more information, please visit

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