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Toast of Hockeytown raised more than $145K

by Lisa Hickok / Detroit Red Wings
DETROIT -- The Red Wings’ ninth annual Toast of Hockeytown held on February 23 raised $145,000 for the Detroit Red Wings Foundation.  The annual team event offered guests the opportunity to mingle with Red Wings' players, coaches and management for an evening of wine tasting, strolling buffets and live entertainment at ice-level at Joe Louis


“It's a tremendous tribute to our great fans that in these tough economic times, more than 500 people attended the ninth annual Toast of Hockeytown,” said Steve Violetta, the Red Wings senior vice president of business affairs. "It's hugely rewarding to see our fans and players embrace an event like this and generously give back to the community."

Executive vice president and general manager Ken Holland and president and CEO of Ilitch Holdings Chris Ilitch attended the event and made a special presentation of an official Red Wings' Stanley Cup championship ring to Phil Pritchard of the Hockey Hall of Fame. The Stanley Cup was displayed at center ice which allowed guests the opportunity to have their photo taken with the world’s most famous trophy.

The Toast of Hockeytown showcased live and silent auctions, where two lucky guests walked away with the night’s most sought after item, the opportunity to fly aboard the Red Wings' team plane on an away trip in March. The event’s silent auction featured over 50 items, including game-worn Stanley Cup finals gear, autographed jerseys from teams throughout the NHL and other exclusive items.  A “puck draw” also took place where one lucky winner won two tickets to an upcoming game and dinner with Holland and Steve Yzerman. 

The Detroit Red Wings Foundation, an affiliate of Ilitch Charities, invests in the future of our community by providing funds and resources to worthy causes that contribute to the growth of the sport of hockey.

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