NHL Announces Launch of All-Star Fan Balloting Program
/ New York Rangers
The National Hockey League announced today the start of its annual All-Star Fan Balloting program, which once again will give hockey fans the opportunity to select the starting lineups for the North America and World All-Star Teams at the 51st NHL. All-Star Game Presented by Nortel Networks, February 4, 2001, in Denver.
Fans from around the world can vote for the NHL All-Star Team by logging on to the League's website, NHL.com, which last year experienced an increase of 370% in votes cast from the prior year. Over 15% of NHL.com's on-line traffic comes from outside North America, and eight countries are represented on the 2001 World All-Star Ballot: the Czech Republic, Finland, Germany, Latvia, Poland, Russia, Slovakia and Sweden. NHL.com also will be treating fans for the first time to video highlight clips in Quicktime format of every NHL player on the All-Star ballot, produced entirely by NHL ICE, the League's interactive division.
From November 10 through January 12, 2001, hockey fans can also cast ballots for their favorite players at NHL arenas, select Wendy's restaurants in the U.S., as well as on NHL.com. A national media campaign promoting the All-Star Fan Balloting program will feature advertisements in national publications USA Today, Sports Illustrated, The Hockey News, Rinkside Magazine and PowerPlay Magazine.
The international All-Star Game format, introduced in 1998, further highlights the NHL's international makeup. The top NHL players representing Canada and the United States will comprise the North America All-Star Team, which will face the top NHL players from the rest of the world. The 51st NHL All-Star Game Presented by Nortel Networks will be played on Sunday, February 4, 2001 in Denver and can be seen live on ABC in the United States and CBC and SRC in Canada starting at 2:30 p.m. ET. The 51st NHL All-Star Game Presented by Nortel Networks also will be broadcast in more than 170 countries worldwide.
Fans will be asked to vote for the six North America All Stars and six World All-Stars they believe should start in the game on February 4. Voters may select two wings, two defensemen, one center and one goaltender for each Club. If a player is not listed on the ballot, a space is provided for "write-in" votes. The top two wings and defensemen, and the top center and goaltender from each club receiving the most votes will comprise the starting lineups for the 51st NHL All-Star Game Presented by Nortel Networks.
The NHL All-Star Game is the centerpiece of NHL All-Star Weekend presented by Nortel Networks, which also includes the Conoco/NHL All-Star Practice, Heroes of Hockey Game and Dodge/NHL SuperSkills Competition on Saturday, February 3 and NHL All Star FANtasy, the interactive hockey theme park that gives fans an opportunity to enjoy the experience of an NHL All-Star event. NHL All-Star FANtasy runs from January 31- February 3, 2001 at the Colorado Convention Center in Denver.
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