Pittsburgh, PA (August 9, 2007) - Pizza Hut, the world’s largest pizza company, and the Pittsburgh Penguins, “iced” a deal today with the announcement of a multi-year partnership.
The partnership makes Pizza Hut the "Official Pizza of The Pittsburgh Penguins" and includes an opportunity for on-site concessions and restaurants in the new arena.
“We are excited to begin this relationship with such a dynamic organization,” said Jerry Buss, President of Aurora Huts, LLC. “We acquired the restaurants in early March and we look forward to a long partnership with the greater Pittsburgh area. We may be new to the market, but we’re happy to call Pittsburgh home and are thrilled to call the Penguins our favorite hockey team. This partnership with the Penguins and their Youth Hockey Program will help to facilitate the growth of the sport and give children the opportunity to participate in and enjoy the game of hockey. Pizza Hut will begin selling their product in Mellon Arena with the kickoff of the new season and will continue to follow them into their future home across the street.”
“The Pittsburgh Penguins couldn’t think of a better way to kick off a playoff run in 2007 than by starting a long term partnership with Pizza Hut. The Penguins are not only proud supporters of Pizza Hut pizza, but also youth hockey in the city of Pittsburgh and Western Pennsylvania,” said Dave Soltesz, VP of Sales and Marketing, of the Pittsburgh Penguins.
Aurora Huts, LLC., a franchisee of Pizza Hut®, Inc. recently purchased a majority of the Pizza Hut restaurants in the Pittsburgh area and has aggressive growth plans including increasing the number of Pizza Hut/Wingstreet locations in the market.
###About Pizza Hut
As the world's largest pizza restaurant company with almost 6,200 restaurants in the United States and more than 4,000 restaurants in 100 other countries, Pizza Hut, Inc., a subsidiary of Yum! Brands, Inc. (NYSE: YUM) has been the place families have gathered for 48 years. The company’s legacy of leadership and innovation has made it the recognized leader in the $37 billion pizza category. Those hungry for more information can go to the official Pizza Hut Website at www.pizzahut.com.