The Pittsburgh Penguins’ website already was one of the most popular sites in the National Hockey League – and now www.pittsburghpenguins.com has a bold new design, including a new-look homepage, video upgrades, increased multimedia offerings, enhanced photo galleries and more social networking features to supplement the same comprehensive coverage of Penguins hockey that fans have come to expect.
A sleek new “Pens TV” module, highlighting featured videos, is now more prominent and easier to access. There also are easy-to-find links to the Official Pittsburgh Penguins page on Facebook (www.facebook.com/pghpenguins
), the Penguins’ Twitter account (www.twitter.com/pghpenguins
) and the Penguins Mobile Club, which sends breaking news and game updates via text message.
Other components include enhanced player statistics and scores, as well as more in-depth player profiles.
The redesign is part of an overall nhl.com
philosophy that calls for team websites to be revamped periodically to include an updated look and easier navigation. All 30 NHL team sites saw such changes during the off-season.
Capitalizing on the team’s success and skyrocketing popularity, pittsburghpenguins.com was the most visited website of any U.S. team site in the NHL last season. Now it offers even more features and unique content for fans who want to follow the team in Pittsburgh and around the world.