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SSE Hires Veteran Corporate Sales Executive As Sr. Director of Corporate Sales

by Staff Writer / Florida Panthers

Ted Major Joins Panthers and BankAtlantic Center with 11 Years of Pro Sports Experience

SUNRISE, Fla. – Sunrise Sports & Entertainment announced today that Ted Major, an 11-year veteran of the professional sports industry, has joined the company as the Senior Director of Corporate Sales.

"Ted comes to SSE with a wealth of talent and experience in the professional sports industry," SSE Sr. Vice President Pedro Goncalves said. "He has excelled in every position he has held and without a doubt will add leadership and energy to our staff."

In this position, Major will contribute to all aspects of the department and spearhead a number of corporate sales initiatives. He will negotiate new strategic alliances, as well as focus on developing new partnerships with local, regional and national brands.

Before joining SSE, Major spent one year as the Director of Corporate Development for the Houston Texans of the National Football League. In addition, he spent time with Palace Sports & Entertainment as the Vice President of Corporate Sales and Marketing for the Tampa Bay Lighting, Tampa Bay Storm and the St. Pete Times Forum. He has also spent time with a variety of other professional sports organizations including the Washington Wizards, Washington Capitals and New Orleans Hornets.

A graduate of the University of Akron, Major began his career at SBC (now AT&T).

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