SUNRISE, Fla. – Sunrise Sports & Entertainment announced today that the Seminole Tribe of Florida has agreed to a multi-year marketing partnership as a Pillar Partner of the Florida Panthers and the BankAtlantic Center. This fully integrated partnership is highlighted by the Seminole Casino Coconut Creek's presenting sponsorship of the 2006-07 Florida Panthers regular season.
The Seminole Tribe of Florida owns and operates the Seminole Casino Coconut Creek, Seminole Casino Hollywood and the Seminole Hard Rock Hotel & Casino in Hollywood. All properties will receive exposure though this partnership.
"We are absolutely thrilled to welcome the Seminole Tribe of Florida as a Pillar Partner of Sunrise Sports & Entertainment," SSE chief operating officer Michael Yormark said. "This is the first partnership of its kind for the Seminole Tribe of Florida and we are honored to have the opportunity market its properties through the Florida Panthers and the BankAtlantic Center."
As a Pillar Partner and presenting sponsor of the 2006-07 Panthers season, the Seminole Casino Coconut Creek will be included in all of the team's marketing and advertising materials, including all radio, print, billboard and television mediums. In addition, the Seminole Casino Coconut Creek will receive premier signage placement throughout the BankAtlantic Center including dasher board, LED and glass fascia signage.
The Seminole Tribe of Florida will sponsor the 'Kid's Zone', a gameroom and party/meeting area located on the upper level concourse of the BankAtlantic Center. The Seminole Casino Coconut Creek will serve as the "Official Florida Panthers Postgame Party Spot." Furthermore, both the Seminole Tribe of Florida and the Seminole Casino Coconut Creek will have a significant presence in both Unrestricted and Live On Stage and Panthers Insider magazines. As part of its magazine presence the Seminole Tribe of Florida will receive monthly features in both publications including a Hard Rock Live events calendar in Live On Stage.
As a new Pillar Partner the Seminole Tribe of Florida joins ADT Security Services, Anheuser-Busch, BankAtlantic, Carls, Carls Patio, Coca-Cola, Comcast, FSN Florida, Lexus, MetroPCS, Office Depot, Spirit Airlines, Southeast Toyota, Southern Wine & Spirits, WCI Communities.