Millennium Laser Eye Centers Renews Partnership with SSE
/ Florida Panthers
SUNRISE, Fla. – Sunrise Sports & Entertainment announced today that Millennium Laser Eye Centers – the leaders in LASIK laser vision correction in the Southeast – has renewed its multi-year marketing partnership as the official Laser Vision Correction specialists and Ophthalmologist of the Florida Panthers and the BankAtlantic Center.
“Millennium’s renewal shows a commitment to our organization and a confidence in our ability to continue to enhance their visibility through this unique partnership,” SSE president & chief operating officer Michael Yormark said. “Dr. Cory Lessner and his team are leaders in their field and we are absolutely thrilled to continue this mutually beneficial relationship. Not only are they a valuable partner, but Dr. Lessner has improved the professional and personal lifestyle of many of our players and staff members through LASIK laser vision correction surgery.”
Thanks to Dr. Lessner’s work, Panthers players such as Steve Montador and David Booth are free from the shackles of contact lenses and are enjoying career years on the ice. In addition, Millennium has performed similar procedures on Panthers broadcaster Denis Potvin, and a number of current and former Panthers players and staff members.
“Since getting LASIK done through Dr. Lessner and Millennium Laser Eye, my vision is the best it’s ever been,” said Booth. “In hockey, where so much depends on my ability to see and react to a play, that’s a huge advantage for me.”
As part of this fully integrated partnership, Millennium Laser Eye Centers will remain the official Laser Vision Correction specialists of the Florida Panthers and the BankAtlantic Center and a member of the Panthers Official Medical Team.
“The Florida Panthers are an innovative, first-class organization that has helped us raise awareness about the benefits of performing LASIK through Millennium Laser Eye Centers,” said Millennium Laser’s Chief Executive Officer & Medical Director, Cory Lessner, M.D. “In addition, I have been fortunate enough to perform the LASIK procedure on a number of Panthers players and the results have been undeniable. I look forward to continuing to ensure the entire Panthers organization ‘won’t believe its eyes’.”
Sunrise Sports & Entertainment is the premier company of its kind in South Florida. Home to more than 185 events annually and the Florida Panthers Hockey Club, the BankAtlantic Center is consistently a top 20 U.S. venue according to Pollstar. The BankAtlantic Center welcomes more than two million guests each year and is also the home of the Sinatra Theatre presented by BankAtlantic and two monthly South Florida publications: Unrestricted and Panthers Insider.