A regular toaster may be good, but a Wayne Gretzky toaster is a Great One.
Wayne Gretzky, Jonathan Toews and Connor McDavid are each lending their likeness to the Canadian Tire Jumpstart program "Give a Toast." Fans bought up the limited-edition appliances that toast bread while branding each player's face on every slice.
The toasters were so popular all three styles sold out in a day.
Each toaster was given a name, and Toews, McDavid and Gretzky each recorded an incredible video to promote sales.
Gretzky's is being called "The Great Toaster."
McDavid, the Edmonton Oilers captain and 2017 Hart Trophy winner, has has his branded the "Toaster of Tomorrow."
The Chicago Blackhawks captain's is called "The Toews-ter," so you can make some tasty toast.
Each toaster is "goalpost red" color and is on sale for $24.99, but only available in Canada.
All proceeds are going to Jumpstart charities, which helps Canadian children from financially distressed families participate in organized sports.