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Press Release

Game 6 of Final most-watched Stanley Cup Playoff game since 2013

Postseason delivers 52 percent one-year increase in North American audience

by NHL Public Relations @PR_NHL

NEW YORK / TORONTO - Game 6 of the 2017 Stanley Cup® Final, which saw the Pittsburgh Penguins defeat the Nashville Predators 2-0 to win the franchise's fifth Stanley Cup® Championship, delivered an average audience of 11.5 million across North America (NBC; CBC/SN; TVA Sports). It was the most-watched Stanley Cup® Playoff game in North America since Game 6 of the 2013 Stanley Cup Final (Chicago vs. Boston; 12.2 million average audience).

The 2017 Stanley Cup Final attracted an average audience of 8.09 million across North America, marking a year-over-year increase of 23%. 

Overall, the 2017 Stanley Cup Playoffs delivered a 52% year-over-year increase in national viewership, as an average audience of 3.57 million across North America tuned in to see 87 playoff games featuring 27 overtime and 50 one-goal games.

The 2017 Stanley Cup Playoffs was the #1 show on television in Canada for 42 of the 46 nights that hockey was broadcast. NBC's family of networks in the United States recorded an 11% year-over-year increase in viewership for the 2017 Stanley Cup Playoffs, and delivered the most-watched Stanley Cup Final on record without an Original Six™ Team.

The 2017 Stanley Cup Playoffs on NBCSports.com and the NBC Sports app were the most-streamed in history. The 2017 Stanley Cup Playoffs delivered more than a half-billion live minutes (527.4 million) and two million uniques, up 31% and 22% vs. the 2016 Stanley Cup Playoffs. 

In Canada, Sportsnet NOW unique visitors increased year-over-year for each round of the playoffs and a total of 66% overall, while live streams were up 164% from this time last year. Unique visitors to Rogers NHL GameCentre LIVE increased overall by 61%, with total streams started up 68% for the entirety of the playoffs.

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