How did it start? It's fairly simple. A cameraman at Bell Centre caught Toulouse in the right mood.
"It is an easy name to pronounce for a Francophone. After a few beers, it was easy for me to go in front of the camera," Toulouse said. "It (was) only the next morning that I realized how big it was. All my friends were texting me, telling me i was everywhere."
Even Tatar noticed.