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On Wednesday, the Toronto Maple Leafs will raise funds for ALS Action Canada in memory of Leafs legend Börje Salming by offering a special one-day promotion with all net proceeds of sales of the team's Reverse Retro sweater going to the designated charity. All team sweaters from Wednesday's game against the San Jose Sharks will also be auctioned off this week with all proceeds benefiting ALS Action Canada.

In addition, the commemorative sweater patch, worn by the team to honour Salming following news of his passing last week, will be made available to the public for purchase with all net proceeds from the sales for the remainder of the season going to the same charity.

"On behalf of ALS Action Canada, the first and only ALS patient-led advocacy organization in this country, we thank the Toronto Maple Leafs for its generosity in supporting our work to help ALS families urgently access new drug therapies, get better access to clinical trials, and push for increased research funding for a cure," says Toronto Maple Leaf alumnus, ALS advocate and ALS Action Canada Board Member Mark Kirton. "Börje Salming's death reminds us all that it is time to raise our voices and come together as a country to end this horrific and torturous disease now."

Fans are able to purchase the Reverse Retro sweater online through Real Sports Apparel by visiting shop.realsports.ca or visiting the store in-person at Scotiabank Arena on Wednesday. Game worn and game ready sweaters from Wednesday's game will be up for auction at auctions.realsports.ca from Wednesday at 12 p.m. until Saturday at 8 p.m.

ALS Action Canada is Canada's only ALS patient-led nonprofit organization building a movement to ensure urgent, equitable access to promising therapies for Canadians living with ALS; more and better clinical trials for ALS therapies throughout Canada; and increased federal and provincial investment in ALS research. With members from across the country, ALS Action Canada is a strong coalition of people living with ALS, their families, and their supporters. ALS Action Canada is part of a growing, global, patient-led movement dedicated to ending this devastating disease forever.