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CANES ANNOUNCE TICKET UPDATE FOR 'NHL ALL-STAR CRUSADE'

by Staff Writer / Carolina Hurricanes
As the Carolina Hurricanes get ready to host the Triangle's first Stanley Cup playoff game, the organization announced it had sold 349 additional season ticket equivalents since its last report one week ago. That brings the total number of season tickets sold to 7,753 since the NHL All-Star Crusade was launched on March 28.

"With our focus on selling playoff tickets during the past week, combined with the Easter holiday break, we feel pretty good about the number of season tickets sold," said Doug Piper, executive vice president of business operations. "However, we have our work cut out for us in the upcoming six weeks of the campaign."

The Hurricanes are hoping that the playoffs will spark additional interest in season ticket sales, once fans see the intensity of the games and the entertainment value. The team is hosting the defending Stanley Cup Champion New Jersey Devils tonight, Wednesday and Sunday at the Entertainment & Sports Arena.

"The Stanley Cup playoffs are the best the NHL has to offer. Our fans will experience a level of play and excitement unseen in the Triangle," said Piper. "Music, cheering fans, and strong physical play all combines to create the most intense sports experience around."

Since the launch of the All-Star Crusade, the Hurricanes have sold about 1,500 season ticket equivalents. The goal is to double the season ticket base from the original 6,000 to 12,000 and, in the process, bring the NHL All-Star Game to the Triangle by 2006. NHL Commissioner Gary Bettman has awarded the Triangle the Entry Draft, to be held here before 2003.

Piper said the 349 tickets most recently sold represent purchases by individuals and families. The team, supported by Friends of the Canes, is pursuing corporate leads as well, the majority of which will make up the season tickets purchased during the Crusade.

Fans can purchase full season tickets as well as 7-, 14- or 21-game mini-season ticket plans, all of which count toward the goal. Four new payment plan options have also been announced. They include: an automatic bank draft program, an automatic charge card plan, standard invoicing and payroll deduction plans at select companies.

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