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CP Goals For Kids program donates over $78,000 to charity

by Staff Writer / Calgary Flames

CALGARY, AB -- Calgary Flames partner Canadian Pacific (CP) Goals for Kids program donated $78,250 to the Flames Even Strength program and KidSport Calgary. Both organizations provide resources for youth to play sports in Calgary. The campaign linked a donation to goals scored by the Flames in the 2014-15 season Calgary notched 237 goals during the regular season (sixth most in the NHL) and added a further 27 tallies in the league’s post-season.

“It was an exciting year for the Flames and with each puck in the opposing team’s net, we celebrated more than just the goals and the wins,” said Mark Wallace, CP’s Vice-President of Corporate Affairs. “Our partnership with KidSport Calgary and the Flames Even Strength program allows more children to participate in sports and improves the overall heart health of Calgary kids - one of the tenets of our CP Has Heart community investment program.”

This is the second year Canadian Pacific has run the CP Goals for Kids program. For every Calgary Flames goal scored during the regular season CP donated $250 to help kids play sports through the Flames Even Strength Program and KidSport Calgary. During the post-season, CP increased this amount to $500 per goal in the first round and $1,000 in the second. The Flames Even Strength program assists qualified youth participating in Hockey Calgary registered minor hockey with the cost of registration fees and KidSport Calgary provides registration fee support for all sports to qualified youth in Calgary and area.

“What a season it was. We are so grateful to be able to partner with CP and the Calgary Flames,” said Wilson Acton, KidSport Calgary and Area’s Chair. “It is an understatement to say the CP Goals for Kids program is exceptional. This program plays a foundational role in helping us get more kids in the game each year. Through the significant financial contribution we are receiving today, and have received over the years, we are able to connect each year with more families in need of our help. On behalf of the thousands of kids we will be able to help play organized sport this year, thank you CP, your Calgary-based railroaders and to your CP Has Heart community investment program.”

Last year, CP donated $52,000 to the Goals for Kids program, which is partly administered by Hockey Calgary.

"Hockey Calgary believes every child deserves the opportunity to play hockey. The funds we received from CP Goals for Kids will go towards kids who play, or want to play, the great game of hockey. Hockey Calgary strives to be the benchmark of sport associations by providing leadership, life skills and development to all our members. By providing programs to our members, at minimal to no cost, it allows all participants to play hockey regardless of their financial status. Hockey isn’t just a game; it’s about learning life skills, building friendships and creating memories. With every dollar raised, another pair of skates will hit the ice,” said Kevin Kobelka, Executive Director of Hockey Calgary.

The Flames Even Strength Program helps to alleviate the cost of playing hockey for children in our community facing financial barriers to participating in organized sports. Since 1998, the program has distributed over $1,400,000 in support of local minor hockey players so they can play the game they love. KidSport provides support to children in order to remove financial barriers that prevent them from playing organized sport, since 1995 KidSport Calgary has helped over 29,000 kids, distributing over $6,600,000 so youth in Calgary and area can participate in organized sport.

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