FOR IMMEDIATE RELEASE:
Thursday, September 19, 2019
GLENDALE, ARIZONA --- The Arizona Coyotes announced today the launch of three official Spanish-language social media accounts on Instagram (@LosYotes), Twitter (@LosYotes) and Facebook page (Facebook.com/LosYotes). These platforms will be home to exclusive photo, video and written content produced for Spanish speaking Arizona Coyotes fans.
Video: Alex Meruelo Message - Los Yotes
"We are extremely proud to have the first Hispanic majority NHL owner in Alex Meruelo," said Coyotes President & CEO Ahron Cohen. "We are thrilled to introduce our Spanish-language Instagram, Twitter and Facebook accounts and look forward to providing Hispanic hockey fans with unique and engaging content on this platform. This is just the first step in our efforts to grow the game and reach the Latino market."
In addition, to celebrate Hispanic Heritage Month the Coyotes will hold "Noche de los Yotes" on October 17 when Arizona hosts the Nashville Predators at Gila River Arena. The Coyotes will wear "Los Yotes" jerseys during warm up and the jerseys will be auctioned off to benefit the Arizona Coyotes Foundation which supports Arizona Hispanic non-profit organizations.
The Coyotes will open the 2019-20 NHL season at Anaheim on October 3 and return home to face the Boston Bruins for the home opener on October 5. For ticket information, please call 480-563-PUCK (7825) or visit ArizonaCoyotes.com.