Thursday, Oct. 9, 2008
GLENDALE, Ariz. – The Phoenix Coyotes and International Cruise & Excursions, Inc. (ICE) have announced a partnership to provide Coyotes fans with leisure travel discounts and benefits. The program, which earns members additional savings as they travel, is called Coyotes Vacation Rewards and can be accessed at PhoenixCoyotes.com.
“We’ve got a lot of young, outstanding players that are ready to give our fans a great season this year,” said Michael Bucek, executive vice president and chief marketing officer for the Coyotes. “Through this program, our fans will be able to benefit from the added value while continuing to enjoy the excitement of NHL hockey.”
The unofficial launch of the program will take place Saturday, Oct. 25 when the Coyotes host the Calgary Flames at Jobing.com Arena in Glendale. The first 15,000 fans in attendance will receive a $150 Coyotes Vacation Rewards gift card that can immediately be used to access savings on thousands of cruises, resort stays and experiential vacations.
“We’re thrilled to be involved with the Coyotes,” said John Rowley, founder and president of ICE. “We think Coyotes fans can really appreciate the savings they’ll realize and take advantage of a great resort when the team is on the road or to take a cruise in the off-season.”
For more information about the Coyotes Vacation Rewards program click here