Thursday, April 8, 2010GLENDALE, Ariz. ---
The Phoenix Coyotes are inviting fans to show their support for the team during the 2010 Stanley Cup Playoffs while supporting a worthy cause by launching the 2010 Coyotes “Beard-A-Thon.” Fans are encouraged to grow their own playoff beards beginning April 14 in support of Coyotes Charities.
The hockey playoff beard is one of the best traditions in sports, and now fans can join in on the tradition by "growing one for the team." Participants in the Coyotes Beard-A-Thon will invite family, friends and business associates to pledge their playoff beards. By joining the Coyotes Beard-A-Thon, fans pledge to maintain their beard as long as the Phoenix Coyotes remains in the playoffs. Fans who are unwilling, or unable, to grow playoff beards, can also pledge select Phoenix Coyotes players’ beards. For more information, or to enroll in the Coyotes Beard-A-Thon, please log onto www.beardathon.com/coyotes
The top five Beard-A-Thon fundraisers among Coyotes fans will receive a prize. The person that raises the most money will receive two glass seats to a Coyotes game during the 2010-11 season while second prize will be a team-signed Coyotes jersey. Third prize is two lower bowl tickets to a 2010-11 Coyotes game, fourth prize will be a signed 8x10 photo of Shane Doan
and fifth prize is a Derek Morris
Coyotes Charities is dedicated to enhancing the quality of life throughout Arizona communities by supporting non-profit organizations that promote healthcare, education, cultural arts and sports-related programs for children. During 2010 home playoff games, the Coyotes will auction off a variety of WhiteOut-themed memorabilia to benefit Coyotes Charities.
A playoff beard is the superstitious practice of a National Hockey League player not shaving his beard during the Stanley Cup playoffs. The player stops shaving when his team enters the playoffs and does not shave until his team is eliminated or wins the Stanley Cup. It is believed that the tradition was started in the 1980s by the four-time Stanley Cup Champion New York Islanders.
Some of the rules associated with growing a true playoff hockey beard include: starting with a clean shave the first day of the playoffs; not shaving one’s beard at any time during the playoffs; trimming only between rounds, never during; and doing one’s best to raise money for Coyotes Charities.Click here for the official rules.