ARLINGTON, Va. -
The Washington Capitals today announced Boeing as the team’s “Soar to the Playoffs” partner. The new agreement includes in-arena branding initiatives as well as in-game and digital elements honoring current and former service members.
"The Capitals presented us with a compelling opportunity to broaden our partnership in the most exciting part of the season," said Warren Brown, director of branding for Boeing Defense, Space & Security. "We look forward to supporting the Capitals during the team’s important stretch run for the remainder of the regular-season and right through the Stanley Cup final.”
In keeping with the goal to engage Capitals fans with exciting content, Boeing will present numerous in-game features and institutional messaging via multiple social platforms related to “Soar to the Playoffs.”
“We are extremely proud and excited to have Boeing come aboard as one of our partners” said Monumental Sports & Entertainment vice president of corporate partnerships Patrick Duffy “We look forward to supporting Boeing’s marketing objectives on a local, national and global level.”
A unit of The Boeing Company, Defense, Space & Security is one of the world's largest defense, space and security businesses specializing in innovative and capabilities-driven customer solutions, and the world’s largest and most versatile manufacturer of military aircraft. Headquartered in St. Louis, Defense, Space & Security is a $31 billion business with 53,000 employees worldwide. Follow on Twitter @BoeingDefense.