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The Official Site of the Vancouver Canucks

Trip Down Memory Lane - Part 1

by Jeff Paterson / Vancouver Canucks

Norm Jewison, currently the Senior Editor and Alumni Liaison with the Canucks, is winding down an illustrious 30-year career with the hockey club.

Jeff Paterson calls it the end of an era when the Canucks season comes to a close and Jewison enjoys his well-deserved retirement.

A graduate of Sir George Williams University in Montreal, Jewison went to work full time at NHL headquarters in 1966, a year which heralded the League's expansion from six teams to 12 just one season later. He worked for 11 years in statistics and information services during the term of president Clarence Campbell.

Jewison started with the Canucks as the Director of Media Relations in 1977 and remembers every moment since taking on the position 30 years ago.

He sits on the board of the Canucks For Kids Fund and is co-chair of the Jake Milford/Canucks Invitational Golf Tournament, an event which has raised nearly half a million dollars for charity since 1984.

In 2003, he won the "7th Man Award", presented by the NHL Alumni Association in recognition of exemplary work behind the scenes for the Canucks Alumni. Since 1997, he has coached and managed the alumni hockey team.

Listen as Jewison recalls some of the untold stories through the 1982 and 1994 seasons as well as memories of a young Russian few will forget, Pavel Bure.

In the first of a three part series, Paterson takes a stroll down memory lane with Jewison by reflecting on the 25th anniversary of the Canucks run to the Stanley Cup final in 1982.

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