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B's Foundation Filled Backpacks for Back to School

by Abigail Seaver / Boston Bruins
Boston, MA -- On Friday, August 14 the Boston Bruins Foundation joined 22 other organizations on the steps of Boston City Hall in an effort to assemble back-to-school backpacks for thousands of underprivileged children in Massachusetts. The lead organization, Cradles to Crayons, hosted the event in conjunction with the Massachusetts Society for Prevention of Cruelty to Children (MSPCC).

Bob Sweeney talks with Mayor Thomas M. Menino. Click here for more photos.
The Director of Development for the Bruins Foundation, former Black & Gold forward Bob Sweeney, was proud that the B’s organization could help out an important charity.

“We’ve supported Cradles to Crayons for a few years now,” said Sweeney. “They’ve been the Wives’ Carnival recipients and we’ve done numerous events with them…through our foundation or community relations.”

Jen White, the Development Director for Cradles to Crayons was pleased to accept the support of the Boston Bruins foundation.

“I love seeing hundreds -- literally hundreds -- of volunteers come together, give up their day jobs, roll of their sleeves and show up in sneakers and jeans and just pack thousands of backpacks for kids across Massachusetts,” said White. “The Bruins Foundation has been
amazingly supportive in so many ways…obviously, the financial support is tremendous, but it’s about really raising the bar and raising awareness about the needs children have in Massachusetts.

“[The Bruins Foundation’s] commitment to children has been spectacular.”

During the annual backpack-a-thon Boston Bruins employees filled two entire picnic tables, trading work clothes for Black & Gold t-shirts and stuffed new backpacks with school supplies in backpacks trimmed with bright colors. Far beyond any kids dream the backpack filled up with pencils, pens, erasers, notebooks, markers and crayons, of course.

Even Blades, the beloved Bruins mascot, was there at the head of the table packing the backpacks in plastic for delivery.

The work of the Boston Bruins and the Bruins Foundation was not overlooked by anyone - even Boston Mayor Thomas M. Menino.

“I want to thank the Boston Bruins Foundation for all that they do,” he said during his welcome speech and after acknowleged the Bruins recent participation in the Pan-Mass Challenge as well as the backpack drive.

Lynn Margherio, CEO and Founder of Cradles to Crayons agreed with Boston’s long-time chief executive and has often worked closely with Bruins Principal Charlie Jacobs and his wife Kim and was thrilled to again be working with the Boston Bruins family.
“The Boston Bruins and the Jacob’s family have been terrific partners,” explained Margherio.

You can learn more about Cradles to Crayons and the backpack drive here and can find out more about the Boston Bruins Foundation, here.
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