BOSTON - The Boston Bruins announced today the dates for the opening of the all-new ProShop powered by '47. The soft open will take place today, September 23 at 4 pm with the grand opening on Tuesday, October 1. Grand opening event details will be announced at a later date.
The all-new ProShop powered by '47, located on street level within the grand entrance of The Hub on Causeway at TD Garden, is the new one-stop-shop for Boston diehards to gear up for the season ahead.
Featuring even more exclusive Bruins, Celtics and Boston sports products from brands like '47, the new ProShop provides an enhanced fan experience just steps from Causeway Street beneath the glass canopy in the atrium entryway. The new store has multiple points of entry, ensuring direct access for visitors from the soon-to-open food hall, the Hub on Causeway and North Station.
Among the store's new, state-of-the-art fixtures are a floor-to-ceiling jersey wall offering the largest selection of Bruins and Celtics jerseys in the city, a massive t-shirt display serving as the store's centerpiece where fans will find name and number tees from their favorite players, and more.
In the new, larger ProShop, fans can immerse themselves in the rich history of the TD Garden, taking in images and highlight-reel footage of Garden legends, old and new, while they shop for their favorite Boston sports products. In the jersey area, fans will walk on the same Garden parquet where the Boston Celtics won the 2008 NBA championship.
The ProShop powered by '47 is the official team store of the Boston Bruins and Boston Celtics and is the destination for authentic team merchandise, customized apparel, exclusive Garden items, and autographed memorabilia. Originally called Pro Hockey Shop, the team store was a pioneer in sports retail helping fans lace up with equipment and find their favorite memorabilia to cheer on their teams at the old Boston Garden.