Chicago, IL (December 24, 2009) – Comcast SportsNet, the television home for the most games and most comprehensive coverage of the NHL Western Conference/Central Division first place Chicago Blackhawks, delivered its highest Blackhawks regular season rating ever last night (Wed, December 23) -- a 3.27 household rating for its live coverage of the Blackhawks “Original Six” road battle against the rival Detroit Red Wings.
For last night’s thrilling 3-0 shutout victory by the Blackhawks, Comcast SportsNet attracted approx. 114,500 households for the entire game and posted a 4.72 peak rating during the 8:45 PM quarter-hour (165,247 households). The 3.27 single game regular season ratings record on Comcast SportsNet shatters the previous record set earlier this month on December 9 vs. the New York Rangers (3.03). Source for all ratings information is provided by Nielsen Media Research overnights.
Comcast SportsNet was also the #1-highest rated television network in the Chicago market last night in the male demos of Men 18-34, Men 18-49 & Men 25-54 for the entire length of the game (6:30-9:15 PM). Comcast SportsNet was also #1 overall in the market in the key advertiser demo of Adults 25-54 from 8:30-9:15 PM.
So far this season, the Blackhawks on Comcast SportsNet are currently averaging a 1.98 household rating, a year-to-date increase of 83% compared to last season through 23 telecasts. In addition, Chevy Blackhawks Pre-Game Live ratings are up 107% year-to-date, while Smirnoff Vodka Blackhawks Post Game Live ratings have increased 83%. Comcast SportsNet’s next Blackhawks telecast airs Saturday night (December 26) as the Blackhawks visit the division rival Nashville Predators (pre-game coverage gets underway on SportsNite at 6:30 PM, face-off at 7:00 PM). Viewers can also visit CSNChicago.com for the very latest Blackhawks news, game previews/recaps, blogs, videos and much more.
PROGRAMMING NOTE: Viewers are also urged to tune into Blackhawks TV, an all-access, thirty-minute show that includes a variety of segments highlighting the players’ personalities off the ice. The show makes its debut on Comcast SportsNet on Friday, December 25 at 7:00 PM, with an encore presentation at 10:30 PM. Friday’s show includes never-before-seen footage from the 2009 NHL Winter Classic, off-ice player interviews on a variety of topics, a behind-the-scenes look at Blackhawks Ambassadors Bobby Hull, Stan Mikita, Tony Esposito and Denis Savard before and after their skate on the United Center ice at the regular season opener on Oct. 10 and more.