Chicago, IL (April 12, 2010) – Comcast SportsNet, the television home for the most games and most comprehensive coverage of the 2009-10 NHL Central Division champion Chicago Blackhawks, posted the highest Blackhawks final regular season average in the history of Chicago regional sports television -- a 2.44 final household season average (over 85,400 households watching per game) -- a 94% increase over last season’s 1.26 final average and a 287% increase from the final season average just two years ago (0.63). In addition, Comcast SportsNet set an all-time regular season “single game” ratings record on SIX occasions this season with the latest record being a 4.35 household rating for a home game vs. Vancouver on March 5.
“This has been yet another amazing season for the Blackhawks and we’re looking forward to what promises to be a thrilling post-season run for this truly great NHL franchise,” said James J. Corno, President of Comcast SportsNet Chicago. “We couldn’t be happier viewers tuned into our network for our comprehensive Blackhawks coverage all season long, which will continue throughout the Stanley Cup Playoffs with our expert game, pre-game and post-game coverage on Comcast SportsNet and extensive coverage on CSNChicago.com.”
Comcast SportsNet also posted massive ratings increases in the key advertiser demo of Adults 25-54 this season with a 1.8 final average, a 125% increase compared to last season’s 0.8 average for this demo. In addition, Comcast SportsNet scored a higher rating than last season’s single game/season high (2.13) a total of 33 times this season.
In addition to it Blackhawks game ratings success, Comcast SportsNet’s Chevy Blackhawks Pre-Game Live ratings increased 185% over last season, while Smirnoff Vodka Blackhawks Post Game Live ratings increased 102%.
Comcast SportsNet will begin its comprehensive coverage of the Blackhawks 2010 Stanley Cup Playoffs run starting this Friday, April 16 as the Blackhawks host the Nashville Predators in Game 1 of the opening round. Coverage gets underway at 7:00 PM with Chevy Blackhawks Pre-Game Live with the opening face-off set for 7:30 PM.