- Forty days of nominations, millions of votes and countless rallying cries for support in communities across the country has culminated in the announcement made by NHL Commissioner Gary Bettman
that Sylvan Lake, Alberta is Kraft Hockeyville 2014. In a live spot last night on CBC's Hockey Night in Canada, representatives from Sylvan Lake cheered as they received the news that their local arena will benefit from $100,000 in upgrades, the opportunity to host an NHL® pre-season game between the Calgary Flames
and the Phoenix Coyotes
, and a visit from CBC. To mark its eighth season, Kraft Hockeyville came back bigger than ever, awarding a total of $1 million in prizing to 16 different hockey loving communities from coast-to-coast.
"Everyone at Kraft Canada sincerely congratulates Sylvan Lake on winning the title of Kraft Hockeyville 2014," said Jack Hewitt, Vice-President, Consumer Insights & Portfolio Marketing, Kraft Canada. "The passion Canada has, not only for its national sport, but for the communities across this great country is astounding. Sixteen amazing communities now have the funds to upgrade their local rinks – and that means there are 16 rinks that will continue to be the heart of their communities."